How to use body language effectively during your presentation

Your body has something to say

Body language is a powerful form of nonverbal communication. Whether you’re talking with a friend or waiting for a bus, your body is always sending signals out to those around you. During a presentation, when all eyes are on you, the importance of body language is heightened. Here’s some key areas to be aware of:

• Your facial expressions. You can heighten or emphasize your message as you speak or pause with subtle movements such as raised eyebrows or larger expressions such as a smile.
• Your hands. Your hands might be at your sides, in your pockets or gesturing to illustrate a point or your material. Each position conveys something different to observers.
• Your feet. Are you staying in one place, shifting your weight from foot to foot, or walking around? How fast are you walking? Those are potential clues to your feelings in the moment.
• Your position. How close are you standing to others? Are you standing straight or slouched slightly. Are you in front of, next to, or behind your materials and visual aids? During a presentation, position is key—try standing in front of a projector and see if your message gets across.

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Making body language work effectively for you

If you think about the areas above, you can probably think of strengths and challenges you have with each. Maybe you tend to “talk with your hands” or shrink away from your audience because of presentation anxiety. These tips can help you remember what to focus on and help you overcome some of your natural tendencies that might be distracting your audience. You’re the area of focus, so whatever you do will have a disproportionate impact on those watching.

• Smile. Smiling can help you feel more confident in the moment and eventually raise your level of happiness. Plus, you’ll look more approachable and even glad to see your audience, no matter if you’re still a bit nervous. Of course, if your content is more serious or has a moment where the tone changes, make sure your expression is appropriate for what you’re saying. But a slight smile that says, “I know what I’m talking about, and I want to share it with you” is generally a good default face to have.
• Shift your gaze. It’s totally ok if you’re still at the “look above the audience’s head” stage of presenting, and eye contact is less important in virtual presentations, since you need to be focused on the camera. But if you’re in person and you’re able to direct where you look, doing a slow pan glance over the crowd, or finding a few friendly faces to periodically zoom in on, can help provide that important illusion of confidence and strengthen your connection to the audience overall.
• Think about when you want to gesture. Don’t be afraid to gesture but try to choose gestures that will emphasize your language or your topic in any given moment, rather than wildly waving your hands about. Controlled gestures are a very effective tool, as your audience’s eyes will follow your hands—but not if they realize your hands are going nowhere most of the time.
• Be open and try to stand up straight. Have your shoulders tilted toward the audience rather than away to convey your desire to connect with them. Also, avoid slouching, which can also project a lack of confidence in your words or material, and instead try to subtly point your chest toward the crowd, as if you’re leading with your message. And try to be rooted but ready, not shifting from side to side as you speak.
• Control your pace. While you can stand in one spot while you present, it’s sometimes more impactful to be able to move around slightly when illustrating a point or perhaps telling a story. Try to move slowly and with purpose so as not to look too nervous, like you’re pacing, and so you can avoid being a distraction to those who already have trouble focusing. And, it goes without saying that you want to make sure you’re not talking too fast, particularly if you’re committed to moving around.

You can practice your presentation with an eye toward rethinking your body language, or if you’re working on a new one, look for moments to incorporate strategic body language, as if you’re an actor working through a scene. Have a friend or trusted colleague watch you and take notes so they can share feedback later, and if someone else isn’t handy, the mirror is a tried-and-true way to reflect on how you might be coming across as you speak.

Using body language effectively can take your presentations up a notch. So, start thinking about how you can train your body to be just as convincing and as confident as your words, and soon, the audience will be hanging on your every sentence.